Locally owned Momentum Broadcasting’s 106.1 The River is an Active Adult Contemporary format designed for today’s active adults on the move. Active AC is the perfect format for at-work listening as well as driving to and from work, to school practices and everything in between, with hit driven familiar music, a core of today’s hottest artists and some local up and coming artists dropped in throughout the day. The River targets adults 25-54 and has become well known as the radio station the whole family can agree upon.